About Al Hoffman and the Scholarship
Al Hoffman, founder and Past President of SHDA was for many years, a leading figure in the security hardware industry. His two major goals were to help distributors grow and increase their profitability and to provide an educational forum for our industry. To recognize the great contributions of Al Hoffman, a scholarship has now been created in his name to underwrite the University of Innovative Distribution tuition to allow an SHDA distributor employee to participate in this annual program. This scholarship is a testament to Al’s belief and works on behalf of promoting education for the security hardware industry
The UID program is a wonderful four-day educational experience for professional distribution management personnel. Participants create their own curriculum that will earn them Continuing Education Units that can be applied towards earning a Professional Certificate in Innovative Distribution. The course content is provided by a team of the most widely respected experts in the distribution discipline. Topics range from sales planning, negotiating skills, leadership, delegation, and inventory management to branch management.